Walking into the softly lit theater, a seat is easy to find. As you sink into the plush comfort of the rocking seat, the lights dim, and the previews start. A few moments later when the previews have ended, your anticipation grows as the lights drop even lower, the sound intensifies and the movie begins.
With more than 258 theaters with 2,787 screens in the United States, Canada and South America, Cinemark has become a master at creating a memorable movie-going experience. A number of elements need to work in tandem to present a seamless front to the movie patron.
Light control is one of the major elements in the operation of Cinemark theaters, and Cinemark selected Lutron Electronics Co., Inc. to provide light controls. In a typical 16-auditorium theater, Cinemark uses 16 GRAFIK Eye 4100 Series 3-zone master control stations capable of setting 16 preset scenes of light, four of which are selectable on the face of the unit. They also installed 16 GP4 Dimming Panels, which can control incandescent, magnetic and electronic low voltage, Hi-lume and Eco-10 fluorescent ballasts, neon/cold cathode, and non-dim loads. The final component is 16 audio/visual interfaces that allow integration between the auditorium projector and the Lutron light controls.
Lutron light controls allow Cinemark to combine projection and dimming so that the movie patron has a great experience every time. Seamless integration was only one of the reasons that Cinemark chose Lutron.